Ready to uplevel the copy on the most highly visited page on your site? This ultimate homepage copy audit will teach you how to write homepage copy that helps visitors immediately understand what you do, how you can help them, and what to do next.
For this challenge, we're getting a better understanding of the human brain so that we can communicate our top brand differentiators in memorable, powerful ways!
I'll be sharing a series of four posts, each featuring a different brand messaging challenge designed to keep you on the path toward a stronger brand voice in 2018. To start: How Did I Get Here?
Grab your brand style guide and messaging assets, and get ready to learn some of my favorite quick-win ways to put them to use as you build a consistent, memorable brand.
Are you making a powerful impression of your brand during virtual networking meetings? Use these tips to be prepared to confidently build brand awareness—even on Zoom!
Are you ready to start adding video marketing to your content mix but don’t know where to begin? Jeff Gordon of Ideal Video Strategies shares his best advice for making the most of self-made or professionally produced videos for your brand.